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ECMgt.com brought to you by ECnow.com ECnow.com 2000 trends: Year 2000 E-Commerce Predictions MANAGEMENT PERSPECTIVE Year 2000 E-Commerce Predictions by
Mitchell Levy
At the start of the 21st century we are at the beginning of a completely new way of interacting with our partners in both our professional and personal lives. The Internet and its incorporation into every aspect of our existence will change everything. To try to understand the transformation we are in the middle of, try picturing yourself as a farmer tilling your crops with an oxen at the turn of the 20th century. How could you, the 19th-century farmer, possibly imagine the industrial revolution that would transform the world in the 20th century. I am, however, speaking about a future beyond the year 2000. So, let me step back and leave you with ECnow.com's top 10 predictions for 2000. We will write about each trend during the months ahead. These predictions are also available here: http://ecnow.com/top10trends2000.htm
#09 - Executive Inability to Morph: The majority of Global 2000 corporations will recognize that e-commerce is a reality they must embrace, but the majority of top executives will be unable to "morph" their corporations into holistic Internet-enabled entities. #08 - Customer-Centric Corporate Restructuring: For the Global 2000 companies that adapt and integrate the Internet into their businesses, a customer-centric view will start reshaping their culture and infrastructure. #07 - Free Extends into B-to-B Space: "Free" continues as a B-to-C (business-to-consumer) e-commerce model and extends into the B-to-B (business-to-business) world. #06 - Wireless Applications Become More Common: Wireless Internet access will have rapid adoption in the U.S., possibly catching up to Europe. Wireless technology will be incorporated into standard business operations, will be used to deliver in-store competitive pricing, and remote e-mail anywhere, contributing to a steep rise in online usage. #05 - ASP's Capabilities Expand: ASP's (Application Service Providers) will continue to increase the quantity and quality of their customers and the robustness of their service offerings. The ASP model, as it becomes more pervasive, will lead to a dramatic change in how the software industry produces and distributes software. #04 - Dynamic Pricing Reaches Most Industries: Dynamic pricing will extend into numerous industries via the name-your-own-price model (such as Priceline) and the Auction (such as Ebay) model. #03 - Privacy Concerns Increase: Privacy concerns will increase in the U.S. as the public becomes more aware of how their Web site activity can be tracked, profiled, and merged with data collected from multiple off-line sources to reveal very "personal" information about themselves. #02 - M&A Activity Escalates: Private, public, traditional and newly created corporate venture capital funds will increase the pace of mergers and acquisitions. We will continue to see the "dot.com's" snapping up physical real estate. In addition to technology and market share as reasons for acquisition, companies will be acquired for their employee base (technical and managerial). #01 - B-to-B Growth Continues its Dramatic Pace: B-to-B growth will continue at it's dramatic 1999 pace, leading to more liquidity in the B-to-B exchanges and inter-organizational virtual enterprises. Part of this growth will stem from the B-to-B practitioners borrowing successful techniques already proven in the B-to-C marketplace. #Bonus Trend - Electronic Wallet Acceptance: Major in-roads will be made in the acceptance of electronic wallets. Driven by the success (and partial frustration) of the 1999 Christmas shopping season, consumers will be looking for an easier, quicker shopping experience. Let me leave you with a couple of my favorite quotes this month:
Source: Mark Rhoney, President, ec.UPS.com ***
Source: Narry Singh, Partner, The McKenna Group ***
Source: Mark Walsh, President and CEO, Verticalnet.com ***
(J.G., Tracy, California USA) ***
*** I hope you enjoy this eZine. See you in cyberspace, Mitchell Levy President,
ECnow.com <http://ecnow.com>
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